Founders

We created VERT with a simple question: Is there a better way to expose new products to the industry?

We discovered the flaws and built a team focused on giving new products the chance they deserve.

I’ve got a unique mix of sales experience with an accounting foundation from my time at KPMG. I’m an experienced non-tech start-up and turn-around specialist and creating effective business models are one of my specialties.

I am passionate about helping people/businesses differentiate themselves through uniquely positioning their products and services. I’ve been recognized as one of the best salesmen in the wellness industry and have specialized with startup products most of my selling career.

Sandler Sales Trainer/Business Coach

I'm a sales-focused brand strategist with 20 years of experience marketing some of the world's most respected brands. My foundation is in product management, serving as a global PLM for Nike accessories, where I managed the creation of several “firsts,” including volleyball kneepads and the first non-footwear Nike Air product. With specialties in business development, consumer narrative, and positioning.

In my free time (work/life balance), I cook Battle Dinners, play competitive beach volleyball, volunteer at the local high school, train our min-pin Chiweenies, and spend the remaining time with my wife–a nurse.

I’m a veteran of the US Navy and served as a rescue swimmer and SH60 aircrew during Gulf War 1.